David Bell is widely regarded as the guru of the direct-to-consumer startup movement. The former Ivy League professor developed the first digital marketing and ecommerce course at The Wharton School, where he guided and invested in early DTC pioneers now worth billions. The award-winning researcher, bestselling author, global keynote speaker and active investor has served on the editorial boards and published research in all of the major marketing journals, in addition to consumer magazines like Forbes, Fortune and Inc. When speaking with companies like Google, Nike, Ralph Lauren, Alibaba and Haier, David excels at sharing advanced ideas in relatable ways that connect with audiences at any level, from would-be entrepreneurs to successful CEOs. This makes him an in-demand speaker and media guest to discuss topics like ecommerce, consumer and retail innovation, consumer behavior and omnichannel integration.
DownloadWhole new industries are being born in a matter of years, valued at billions and billions of dollars, while others that have been around for centuries are going by the wayside. The choice is clear: We either skill-up and move ahead to succeed or we fall by the wayside.
David Bell